New Balance is a globally recognised brand renowned for its commitment to performance, quality, and innovation in cricket footwear, cricket bats and other equipment. Established in 1906 in Boston, Massachusetts, New Balance has grown from a small arch support company into a leader in the sporting goods industry, catering to a diverse range of athletes and fitness enthusiasts. The brand’s core philosophy emphasises the perfect blend of style and functionality, ensuring its products deliver superior comfort, durability, and performance. The New Balance cricket range reached new heights when Englands’ star batsmen made the decision to join the brand and made New Balance a real force in the cricketing world. The New Balance range includes cricket bags, footwear, batting gloves and Legguards. Designed to ensure the highest performance levels coupled with value for money the New Balance range is in huge demand year and year.