HEAD is a globally renowned brand in the world of tennis, celebrated for its innovative technology and exceptional craftsmanship. Established in 1950 by Howard Head, the company originally specialised in aluminium ski designs before venturing into tennis. HEAD has since become synonymous with performance, offering an impressive range of tennis racquets, balls, footwear, and apparel tailored to players of all levels. The brand is distinguished by its commitment to technological innovation. Its racquets feature groundbreaking materials like Graphene, Auxetic, and Innegra, which enhance power, control, and durability. The integration of advanced string patterns and optimised weight distributions ensures maximum performance and manoeuvrability, making HEAD racquets a top choice among professionals and recreational players alike. HEAD’s influence extends to the professional circuit, where its racquets have been wielded by legends such as Novak Djokovic, Andy Murray, and Maria Sharapova. The brand’s continuous focus on research and development enables it to meet the evolving needs of players while maintaining a strong emphasis on sustainability. With a robust reputation for quality and cutting-edge design, HEAD has firmly established itself as a leader in tennis, empowering players to excel on the court while embodying the spirit of innovation and excellence.